Adwoa Aboah has teamed up with Revlon to launch three self-care makeup kits through her 'Gurls Talk' platform. The kits, titled 'Love Yourself,' 'Celebrate Yourself,' and 'Every Feeling,' promote mental health awareness.

Adwoa Aboah was named a 'global activist' for Rimmel London in May 2021, focusing on self-expression and diversity through major beauty campaigns and product launches.

Adwoa Aboah launched the 'Portraits of True Brilliance' campaign for De Beers London, showcasing the brand's rebranding and new collections inspired by London and southern Africa.

Adwoa Aboah is the face of Range Rover's 'The London Collection,' which is the brand's first eight-piece luxury lifestyle capsule. The campaign highlights the collection's modernist design, classic pieces, and unique print inspired by Range Rover’s design language.

Adwoa Aboah is the face of Uni's 2025 holiday campaign, marking the brand's first foray into holiday collections and gifting sets. As an investor, she plays a key role in promoting the ocean-powered body care brand globally.

Adwoa Aboah became the global ambassador for Jo Malone London in April 2022, starring in campaigns for the English Pear & Freesia scent and collaborating on mental health awareness initiatives.