G-Dragon was announced as Casetify's inaugural Global iCON in January 2026, coinciding with the brand's 15th anniversary. This role involves defining the brand's attitude and shaping its creative direction for the year, along with plans for exclusive product collaborations.

G-Dragon is collaborating with IPX to create 'ZO&FRIENDS,' a character brand aimed at global fans, with plans to launch this summer.

G-Dragon's 2025 World Tour [Übermensch] in Taipei was sponsored by MODONG Coffee, a leading global health and wellness brand. The event took place on July 11 and 13, 2025, at the Taipei Arena, and aimed to create an immersive audiovisual experience for fans, blending music with MODONG's energy products.