Kanye West

Kanye West teamed up with GAP to create the 'Yeezy Gap' line, focusing on modern, elevated basics for all ages. This ten-year partnership grants West full creative control, with the first products expected to launch in 2021.

Kanye West inked a profitable deal valued at over $1 billion with Adidas in 2013 to produce the Yeezy sneaker line, a collaboration that dramatically ended in October 2022 due to antisemitic comments.