Charli D'Amelio

Charli D'Amelio co-founded D'Amelio Footwear with her sister Dixie D'Amelio, launching the brand in May 2023. The footwear line features a variety of styles including boots, platform slides, sneakers, pumps, and sandals. In July 2024, D'Amelio Footwear entered a strategic partnership with Lulus to introduce a capsule collection as part of Lulus' 'Lulus Loves' campaign.

Charli D'Amelio co-created Social Tourist in partnership with Hollister Co. alongside her sister Dixie D'Amelio. Launched in May 2021, the brand features gender-inclusive items, trend pieces, everyday essentials, and swimwear, with new products being introduced approximately every month.