Devin Booker

SCUF Gaming collaborated with Devin Booker to release a high-end gaming controller. The source notes this was his fourth project, a collaboration with SCUF.

WatchBox is the luxury watch marketplace that [[user:Devin Booker]] participated in a funding round for, as announced in November. This investment was separate from his endorsement deals with Nike and Call of Duty, which contribute $8 million annually.

Devin Booker invested in GoPuff, a convenience store delivery app. The source notes this was among seven startups he backed since 2018.

Devin Booker has invested in seven startups since signing a five-year, $158 million contract extension with the Phoenix Suns in 2018, including Overtime, a sports video company.

[[user:Devin Booker]] has invested in a Major League Pickleball franchise. This investment is part of his broader portfolio, which also includes Mitchell & Ness.

Mitchell & Ness is the company that Devin Booker has invested in. The source confirms that he has investments in Mitchell & Ness and a Major League Pickleball franchise.

Devin Booker and his team made a seven-figure commitment as lead investors in Coco5, a coconut-water sports drink company. As co-owners, they moved the company's headquarters from Chicago to Arizona to be closer to Devin Booker. They have also been involved in local retail engagement, marketing campaigns, and a packaging redesign, as well as promoting the company on social media and in stores.

nike's first signature shoe for Devin Booker drew praise before its official debut last season. Devin Booker gifted a special edition of the shoe to each member of the Michigan State basketball team and coaching staff during a preseason game.