Noah Kahan collaborated with L.L.Bean to co-design the 'Northern Attitude Collection,' an 8-piece limited-edition line inspired by his Vermont roots and launched in October 2024. The collection features reimagined L.L.Bean staples in muted colors, reflecting the world Kahan created on his album 'Stick Season.' As part of the collaboration, L.L.Bean donated $100,000 to The Busyhead Project.
Noah Kahan partnered with Culture Pop Soda in October 2025 to launch a multi-year campaign focusing on authenticity. The collaboration features a social media series showcasing Kahan's humor and storytelling. In January 2026, they released 'Noah Kahan's Limited-Edition Sparkling Black Cherry,' his favorite flavor, with a donation of $100,000 to The Busyhead Project, his mental health initiative.
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